Recommended music: Foo Fighters – The Pretender
Happy Monday! I hope you had a powerful weekend. On this #MastersMonday from the archives, we’re continuing with the original 1982 release of the “most powerful man in the universe.” It’s He-Man!
While many creative types had a hand in the origin of the character and development of the Mattel toyline, most credit must be given to Mark Taylor, who started sketching similar barbarian characters starting in the 1970s. Mattel needed something to be a success in-house with boys’ toys, as they had famously passed on the Star Wars license a few years earlier.
He-Man was definitely a hit on store shelves. The Masters of the Universe toy line sold more than five million figures in its first 10 months at retail. It was named “Toy of the Year” for 1982. All of this happened before having any entertainment support like the soon-to-debut syndicated animated series from Filmation.
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Dale's Toys 